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Dr Vinaya Shukla

Senior Lecturer in Management

Vinaya Shukla

  • School Faculty of Business and Law

  • Department Strategy, Leadership & Operations

  • Location London

Research activities

Main research interests are in the areas of:

  • Green and sustainable supply chainmanagement聽
  • Advanced technology applications such asBlockchain, Industry 4.0 and Artificial Intelligence in supply chain management
  • Supply chain risk management聽
  • Green and reverse logistics聽

    • Some key recent journal publications:聽

    聽Agrawal, R., Islam, N., Samadhiya, A.,Shukla, V., Kumar, A. and Upadhyay, A. (2025), " Paving the way to environmental sustainability: A systematic review tointegrate big data analytics into high-stake decision forecasting鈥�,Technological Forecasting and Social Change, 214, pp. 124060

    Belal, M., Shukla, V. andBalasubramanian, S. (2025), " Greeningthe Pharmaceutical Supply Chain鈥�, Business Strategy and theEnvironmental, 34(2), pp. 1917-1948.

    聽Belal, M. M, Shukla, V., Ahmad, S., andBalasubramanian, S. (2025), " GreenPharma Supply-Chain: A review of existing practices and future directions",Management of Environmental Quality, 36(1), 72-106.

    Balasubramanian,S., Shukla, V., Islam, N., Upadhyay, A., and Duong, L. (2025), 鈥�Applying artificial intelligence inhealthcare: lessons from the COVID-19 pandemic鈥�, International Journal ofProduction Research, 63(2), pp. 594-627,

    Chanchaichujit,J., Balasubramanian, S., and Shukla, V. (2024), 鈥�Barriers to Industry 4.0 technology adoption in agricultural supplychains: A Fuzzy Delphi-ISM approach鈥�, International Journal of Quality andReliability Management, 41(7), pp. 1942-1978.

    Some key recent practitioner articles where workquoted:聽

    Balasubramanian, S., Shukla, V., Nguyen,H., Revetria, R. and Wagner, M. (2026) 鈥�Why AI-driven Digital Twins matterfor construction planning and delivery鈥�, Available at:

    Balasubramaniam, S. and Shukla, V. (2023) 鈥�Understanding the climate changeimpact on UAE鈥檚 construction industry鈥�,听,Available at:

    Some key recent book chapters:

    Balasubramanian, S, V. Shukla, S., Ajayan.,S. Sreejith., and A. Upadhyay (2024) 鈥�HarnessingSynergy: A multidimensionalexploration of AI, big data, and blockchain convergence in the healthcaresector鈥� in the Book: Blockchain Technology - Transforming Businesses andShaping the Future (Editors: Jay Daniel, Ashutosh Samadhiya and Jose ArturoGarza-Reyes), CRC Press

    聽Balasubramanian, S, V. Shukla, A.Kavanancheeri, L. (2023) 鈥�ImprovingSupply Chain Sustainability using Artificial Intelligence: Evidence from theManufacturing Sector鈥� in the Book: Industry 4.0 Technologies: SustainableManufacturing Supply Chains:聽 Volume II -Methods for transition and trends (Editors: Vimal K E K, Sonu Rajak, VikasKumar, Rahul S Mor and Almoayied Assayed), Springer

    聽Chanchaichujit, J., Balasubramanian, S, V.Shukla, A. Upadhyay, and A. Kumar. (2023) 鈥�Enablersand Benefits of Supply Chain Digitalization: An Empirical Study of Thai MSMEs鈥漣n the Book: Industry 4.0 Technologies: Sustainable Manufacturing Supply Chains:聽 Volume II - Methods for transition andtrends (Editors: Vimal K E K, Sonu Rajak, Vikas Kumar, Rahul S Mor andAlmoayied Assayed), Springer聽


    Current Teaching

    Vinaya currently teaches on the following modules and programmes:

  • MSc in GlobalSupply Chain Management - Operations and Procurement Excellence
  • MBA - Global Operations Management聽
  • BA Business Management - Management Analytics and Visualisation聽

    • Current Postgraduate (PhD) Supervision:

    - Adwoa Owusu-Nimoh, 'Industry 4.0 and Agri-food supply chains',Director of Studies,聽 September 2020 - present聽

    -聽Rory McConnon, 'Sustainability of Vertical Food Systems',Director of Studies, January 2022 - present

    -聽Golshan Ahmadi, 'Improving circularity of agri-foodthrough Artificial Intelligence',聽 聽 聽 Director of Studies,September 2023 - present

    -聽Mahnoush Gharehdash, 'Supply chain resilience throughArtificial Intelligence', Director of Studies, September 2023 - present

    - Soumodip Ghosal, 'Digital Product Passport and Supply Chain Governance in Global supply chains, Director of Studies, January, 2026 -聽


    Biography

    Vinaya joined 探花社区 University in 2010, following the completion of his PhD at Cardiff Business School. He is currently a Senior Lecturer in the Department of Strategy, Leadership and Operations.

    His research interests encompass sustainable supply chain management, the application of emerging technologies鈥攊ncluding Industry 4.0, blockchain, data analytics and artificial intelligence鈥攖o supply chain management and sustainability, supply chain risk management, and supply chain systems. He is actively engaged in research, publishing in leading academic journals, and supervising and examining doctoral research.

    Vinaya is currently an External Examiner for the MSc Logistics and Supply Chain Management programme at Royal Holloway, University of London. He has previously served as Programme Leader for the MBA programme and Link Tutor for the MBA programme delivered in partnership with Niels Brock Copenhagen Business College. He has also held external examinerships at the Universities of Greenwich and Kingston.

    Prior to entering academia, Vinaya worked for several years as a management consultant, specialising in supply chain management and operational performance improvement. He holds Bachelor's and Master's degrees in Engineering from the Indian Institute of Technology (IIT) Kanpur, a Master's degree in Operational Research from Lancaster University, an MBA from S.P. Jain Institute of Management and Research, and a PhD from Cardiff Business School.

    Vinaya is a member of the Chartered Institute of Logistics and Transport (CILT), the Association for Supply Chain Management (ASCM), the Council of Supply Chain Management Professionals (CSCMP), and the Higher Education Academy (HEA).

    External activities

  • External Reviewer for the BSc Global Supply Chain Management and Logistics programme, University of Buraimi, Oman, 2023
  • Book proposal on Managing Global supply chains, Routledge, 2022
  • External Examiner for postgraduate Operations and Supply Chain Management modules, University of Greenwich, 2021
  • External Reviewer for the BSc Logistics with Supply Chain Management programme, Muscat University, Oman, 2021
  • External Examiner for postgraduate Operations and Supply Chain Management modules, Kingston University, 2020
  • Book proposal on Sustainable Supply Chains and Logistics, Macmillan Education | Palgrave, 2020

    • Publications